Twitter mistakes in Political Communications

A recent tweet from President Obama... stated:
President Obama urges Congress to pass the infrastructure section of the American Jobs Act now. Listen live: http://wh.gov/live

I have seen this in many tweets from politicians that have communications staffers operate their Social Media presence. This tweet is absolutely wrong!

Barack Obama says: "President Obama urges Congress..." instead of writing "I urge Congress..." the copywriter wrote a tweet as if he/she is writing on their personal account.

Clearly a big Social Media mistake..

P.S. IAB!

2 comments:

Panagiotis Atmatzidis said...

Social mistake you say? I don't see any. The avg twitter user already knows that Obama is not the one tweeting. That's why most followers (at least in the Greek media) are keen to follow celebrities who interact and seem to be - you can never be 100% sure - managed by the specific person and not by a third party.

Vasileios Gkinopoulos said...

Tweets from the campaign should have a campaign account, not a personal account; and given that it is a verified account, tweets should be only from the person tweeting.

How stupid is to see:
Barack Obama says:
"President Barack Obama"..

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